| Kitap Adı | Handbook of Research on Smart Technology Applications in the Tourism Industry |
| Bölüm(ler) | Progress and Development of Virtual Reality and Augmented Reality Technologies in Tourism: A Review of Publications From 2000 to 2018 |
| Bölüm Sayfaları | 1-23 |
| Kitap Türü | Kitap Bölümü |
| Kitap Alt Türü | Alanında uluslararası yayınlanan kitap bölümü |
| Kitap Niteliği | Diğer uluslararası bilimsel kitap |
| Kitap Dili | İngilizce |
| Basım Tarihi | 01-2020 |
| ISBN | ISBN13: 9781799819899 |
| Basıldığı Ülke | Amerika Birleşik Devletleri |
| Basıldığı Şehir |
| Özet |
| Progress and development of tourism technologies and applications available through smart devices provide an increasing diversity in tourism marketing. Augmented reality, virtual reality applications with the smart technologies, which are considered as new marketing communication instruments, increase awareness and help in terms of getting information about tourists and giving information to the tourist. Thus, this chapter provides an assessment regarding the progress of AR and VR researches published in hospitality and tourism journals. In particular, the chapter determines the current fields, topics, and research methods of AR and VR articles published in 32 hospitality and tourism research journals between 2000-2018, comparing the subjects and research methods of 32 journals and discussing the changes in topic areas throughout the years, to offer suggestions for further research on AR and VR for … |
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