An investigation on satisfaction of domestic tourist from Ankara shopping fest under the tourism of festival
Yazarlar (1)
Doç. Dr. Emin ARSLAN Tokat Gaziosmanpaşa Üniversitesi, Türkiye
| Makale Türü | Özgün Makale (Uluslararası alan indekslerindeki dergilerde yayınlanan tam makale) | ||
| Dergi Adı | Journal of Business Research | ||
| Makale Dili | – | Basım Tarihi | 01-2013 |
| Cilt / Sayı / Sayfa | 5 / 2 / 191–206 | DOI | – |
| Makale Linki | https://scholar.google.com/scholar?cluster=10581278614414741766&hl=en&oi=scholarr | ||
| UAK Araştırma Alanları |
Otel İşletmeciliği
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| Özet |
| Events such as festivals, provides several benefits to the regions they occurred. These benefits are extension of the tourism season, diversification of tourism and different destinations in the country to ensure equal distribution of tourism demand. In addition, the attractiveness of destinations and to increase awareness, destination attracting media attention, creating a strong and active image and emerge cultural themes help marking of destination.Planned withdrawal from the city, local or foreign visitors, is likely to promote by organizing festivals, cultural events, conferences, exhibitions, seminars and press conferences, by tours of the city, by creating theme parks, sports and recreation centers, etc. alternative new methods of attraction. Especially if you have an image that is not positive about the city, the decision-makers, media and famous people come to the city through the event will be invited to such a positive. In … |
| Anahtar Kelimeler |
